![]() ![]() Just like every specimen of cursive handwriting is special, using Hipster Script Pro sets your brand apart as funky, innovative, and personable.Ĭheck out Hipster Script font over at Which font is best for your video ad? You can opt for cursive fonts like Hipster Script Pro to tell a humorous, funky story while signaling to your viewers that you put a lot of thought into your ad. With Sentinel, you broadcast clarity – hopefully your video ad content can keep up with the font!Ĭheck out Sentinel fonts over at Hipster Script ProĬursive isn’t dead – it’s still widely used in advertising. Sentinel pairs especially well with video ads explaining concepts that consumers might struggle with, such as insurance or accounting. If your marketing team is trying to position you as an industry leader, Sentinel has the lettering to make your brand seem legit. ![]() If you have some budget, check out these 2 commercial fonts below that are a great fit for any ad: Sentinel Plus, the font’s thick, simple lettering shows up well on different backgrounds, including the fast-moving background of a video ad.Ĭheck out Cunia font display at Behance Commercial Fonts for Advertisements This sans serif typeface’s bold letterings are slightly rounded for a loud yet not overwhelming effect.Īs a fun font that doesn’t scrimp on elegance, Cunia is a good choice. If you want to go all-caps, you can’t go wrong with Cunia. If your products are vintage or if you’re planning on shooting a vintage-style video ad, Sonder Sans typeface can round out the overall antique vibe you’re trying to create.Ĭheck out Sonder Sans font display at Behance Cunia With both serif and sans serif versions, Sonder Sans is the throwback font you never new existed but now desperately need to have. Here are 2 great fonts for your ads and they won’t cost you a penny! Sonder Sans Below is our top pick of the best fonts to use for advertising – and why. Fonts are just as integral to your ad’s branding and success as flashier components like images and sound.Īre you new to the wide world of fonts? We’ve got you covered. However, if you’re coming at advertising from a non-design background choosing the right font can be tricky.Īfter all, a font is so much more than the letters it depicts. (In the sample PDF, the font is 12pt and the leading/line spacing is 14pt.) They are one-hundred-percent free for use in any personal or commercial project and can be downloaded from Font Squirrel, which has hundreds of other freeware fonts.It doesn’t take a graphic design to learn which fonts are most effective. Nimbus Roman No9 L is the most similar stylistically, and all three are metrically compatible, meaning that when you switch between them, the position of a document’s text does not change. ![]() (Why Times New Roman is boring but these are refreshing is beyond me.) These are all good fonts and solid choices, but three other fonts – Nimbus Roman No9 L, TeX Gyre Termes, and Tinos – imitate Times New Roman much more closely. The usual suggestions are to use one of the many serif alternatives available, such as Crimson, EB Garamond, Heuristica, Linux Libertine, or PT Serif, each of which is quite similar to Times New Roman. (I’m not a lawyer, so don’t quote me on this.) But that’s not the case if you use other software such as Affinity Publisher or Canva that doesn’t come bundled with a font license. In most instances, if you are using a full version (i.e., not the student or “home use” editions) of Microsoft Word, you can use Times New Roman in any project, including commercial. But, despite its ubiquity, Times New Roman is copyrighted. Whether you’re publishing a 300,000-page book or need to fit a lot of information into a tri-fold brochure, sometimes a project calls for a classy but compact font. While most graphic designers hate Times New Roman because they consider it dull and dated, a lot of readers and writers love its simplicity and readability.
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